Future means social
responsibility
We choose a different economical approach
Nele Freudenberg, Member of Neuguss Foundation
Neuguss supports the realisation of the above-mentioned approach. The neutralisation of capital and a cooperate joint venture organisation and -culture are two essential aspects. Both, the ideal of an » esthetical leadership as well as the consideration of the ecological and social sustainability are taken into consideration. This includes a worthwhile use of the earnings.
Our goal – together with our partners - is to depict that a different economical approach is possible. An approach which refers to human beings and which creates a balance between economical constraints and needs of the companies. The needs of the involved human beings and sustainability.
- Create balance ...
between economical constraints, needs of companies, needs of the involved human beings and sustainability.
Our development model
It is an essential characteristic as well as » task of an enterprise to be able to relate to the future, to envision development and to stay flexible. This affects certain vital areas such as society, culture, technical areas, economy and ecology etc. Our development model is a method, to face the challenges of the future. This is achieved e.g. by transferring our own situation and presence into this model. The model shows, how certain changes influence the entire system. We focus on 6 areas of developments.
Every enterprise, every institution is to be seen as threesome. Entrepreneurial decisions take equally into consideration the economical, ecological and social dimension. As depicted in the illustration below, there are 12 task fields. You activate and esthetical entrepreneurship by considering and editing these task fields. It fosters the goal oriented engagement of the enterprise with its surrounding. The resulting process is: you think differently and you structure differently. But most of all it contributes a different, more conscious state of mind. This insight percolates through to the foundation of the organisation to the leadership level. It creates a relationship between the holistic individual and the organisation of the enterprise or the institution, respectively. This generates a beneficial, social healthy economical realm.
The basis of our model is the invention of » the invertible cube from Paul Schatz. The inversion is an endless, rhythmically pulsing process.
Neuguss supports, for example, the innovative technology on which Stockmar processes are based upon in order to save enormous quantities of energy. This particularly refers to the inversion technique (» Inversionstechnik GmbH).